C Spire Pulls Ads from Paris 2024 Olympics
Telecommunications Company Objects to Drag Queen Performance
Mississippi-based C Spire withdrew advertising after a drag queen performance at the Olympic Games Opening Ceremony.
C Spire, a prominent telecommunications and technology company based in Mississippi, announced Saturday that it has withdrawn all advertising from the 2024 Paris Olympics. The decision was made in response to a drag queen performance during the Opening Ceremony, which the company deemed offensive.
"We were deeply disappointed by the performance at the Opening Ceremony that we found to be offensive and not in line with our values," said C Spire CEO Hu Meena in a statement. "As a company that values diversity and inclusion, we cannot condone or support such displays that are disrespectful and divisive."
C Spire's decision has drawn mixed reactions. Some have expressed support for the company's stance, while others have criticized the move as overly sensitive or discriminatory. The incident highlights the complex and often controversial interplay between freedom of expression, cultural sensitivity, and corporate values.
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